Have you noticed how bad I am at keeping up my blog? I can write in short form till the cows come home, but if you want long form…okay, yes I do that too, and do it well, but I get busy. At least that’s the excuse I’ve given my newly hired assistant. I don’t think she believes me.
So I’m jumping off 2018 by hopping up on my soapbox about something that has bugged the ish out of me ever since I got into social media marketing (back when the dinosaurs were only using an iPhone 1), and that’s this concept of posting engaging content.